Muncha

Sarah Bernhard and Gismonda Commercial Art Decorative Panels 1900 Paris Universal Exposition Documents Decoratif Le Pater The Slav Epic

1900 Paris Universal Exposition

The Paris Universal Exposition of 1900, famous as the first grand showcase of the Art Nouveau, gave Mucha an opportunity to move in an entirely different direction, toward the large-scale historical paintings which he had admired in Vienna. It also allowed him to express his Czech patriotism. His foreign name had caused much speculation in the French press, which distressed him. Sarah Bernhardt stood up on his behalf, declaring in La France that Mucha was "a Czech from Moravia not only by birth and origin, but also by feeling, by conviction and by patriotism."[34] He applied to the Austrian government and received a commission to create murals for the Pavilion of Bosnia and Herzegovina at the Exposition. This pavilion displayed examples of industry, agriculture and culture of these provinces which in 1878, by the Treaty of Berlin, had been taken away from Turkey and put under the tutorship of Austria. The temporary building built for the Exposition had three large halls with two levels, with a ceiling more than twelve meters high, and with natural light from skylights. His experience in theater decoration gave him the ability to paint large-scale paintings in a short period of time.[35] Mucha's original concept was a group of murals depicting the suffering of the Slavic inhabitants of the region caused by the occupation by foreign powers. The sponsors of the exhibit, the Austrian government, the new occupier of the region, declared that this was a little pessimistic for a World's Fair. He changed his project to depict a future society in the Balkans where Catholic and Orthodox Christians and Muslims lived in harmony together; this was accepted, and he began work. Mucha immediately departed for the Balkans to make sketches of Balkan costumes, ceremonies and architecture which he put into his new work. His decoration included one large allegorical painting, Bosnia Offers Her Products to the Universal Exposition, plus an additional set of murals on three walls, showing the history and cultural development of the region. He did discreetly include some images of the sufferings of the Bosnians under foreign rule which appear in the arched band at the top of the mural.[36] As he had done with his theater work, he often took photographs of posed models, and painted from them, simplifying the forms. While the work depicted dramatic events, the overall impression given by the work was one of serenity and harmony.[35] In addition to the murals, Mucha also designed a menu for the restaurant of the Bosnia Pavilion.[37] His work appeared in many forms at the Exposition. He designed the posters for the official Austrian participation in the Exposition, the menu for the restaurant at the Bosnian pavilion, and menu for the official opening banquet. He produced displays for the jeweler Georges Fouquet and the perfume maker Houbigant, with statuettes and panels of women depicting the scents of rose, orange blossom, violet and buttercup. His more serious art works, including his drawings for Le Pater, were shown in the Austrian Pavilion and in the Austrian section of the Grand Palais.[38] His work at the Exposition earned him the title of Knight of the Order of Franz Joseph from the Austrian government, and the Legion of Honour from the French government. During the course of the Exposition, Mucha proposed another unusual project. The French Government planned to take down the Eiffel Tower, built especially for the Exposition, as soon as the Exposition ended. Mucha proposed that, after the Exposition, the top of the tower should be replaced by a sculptural monument to humanity be constructed on the pedestal. The tower proved to be popular with both tourists and Parisians, and the Eiffel Tower remained after the Exhibit ended.[35]